Business & Industry Immersion Tours – China
See how China actually works — on the ground
This is not a sightseeing tour and not a conference add-on.
The Business & Industry Immersion Tour is designed for founders, executives, innovation teams, educators, and decision-makers who want to understand China’s technology, healthcare, AI, education, and manufacturing ecosystems through direct exposure.
You don’t just visit companies or institutions — you learn how systems connect, why decisions are made the way they are, and what makes China move at its current speed and scale.
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Who this is for
Executives & founders exploring China opportunities
Corporate innovation & strategy teams
Healthcare, medical, and health-tech professionals
AI, data, and platform-focused companies
Education leaders and institutions
Manufacturing, supply chain, and factory decision-makers
This experience is ideal for small groups or individual delegations who value depth, discretion, and relevance.
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Focus areas
Each tour is curated around your priorities. Common focus areas include:
- Technology & Innovation
- Platform economy & super-app logic
- Consumer tech and user behavior
- Innovation ecosystems and speed-to-market
- AI & Digital Infrastructure
- Healthcare & Medical Systems
- Education & Learning Models
- Manufacturing & Factory Visits
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What’s included
Depending on your goals, the tour may include:
- Curated company, institution, or factory visits
- Expert-led briefings and contextual explanations
- Business, policy, and cultural framing sessions
- On-site interpretation and facilitation
- Daily synthesis: what you saw, why it matters
- Logistics coordination (transport, timing, flow)
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What makes this different
This is NOT a conference or sightseeing tour
This experience is NOTThis experience ISA company marketing visitA strategic learning experienceA packed itineraryA curated, focused immersionPassive listeningGuided observation & discussionGeneric translationBusiness & cultural interpretationOne-size-fits-all designed around your industry goals
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Typical formats
- Half-day or full-day immersion
- Multi-day thematic business tours
- Industry-specific deep dives
- Executive or founder-only visits
Shanghai is often the starting point, with extensions to other cities across China if relevant.
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Let’s design your business immersion
This experience is best suited for leaders who want clarity, not confirmation.
Whether you are exploring partnerships, benchmarking innovation, or simply trying to understand China beyond reports and headlines, this immersion is designed to help you think better — not just see more.
Why work with NanNan
NanNan Lee is a Shanghai-based business and cultural immersion strategist, working with global executives, innovation teams, and institutions for over a decade.
She has led complex, high-level programs across technology, healthcare, manufacturing, education, and innovation, working with organizations including BASF, Henkel, Siemens, Volvo, Bosch, ESMT Berlin, and international executive delegations.
What sets her apart is not access alone — but judgment.
NanNan helps you understand:
Why certain decisions are made in China
How systems connect across policy, business, and daily life
What questions to ask — and which assumptions to challenge
She designs each immersion to be clear, efficient, discreet, and intellectually honest — especially for leaders who don’t have time for surface-level explanations.
